Celebrity Series of Boston single ticket mailer

CEL_2014-2015_single-ticket-mailer-one_800x519_cover

A tabloid size mailer promoting single-ticket sales for performances hosted by Celebrity Series of Boston.

The mailer came out a few months after the launch of their 2014-15 season brochure. While most of the subscribers for the season brochure are loyal theater-goers, this supplementary piece targets younger and fresh audience. We emphasized on photography and scale to echo the excitement of the live performances.

Developed at Sametz Blackstone Associates.

CEL_2014-2015_single-ticket-mailer-one_800x616-spread1

CEL_2014-2015_single-ticket-mailer-one_800x616-spread5

CEL_2014-2015_single-ticket-mailer-one_800x616-spread2

CEL_2014-2015_single-ticket-mailer-one_800x616-spread4

CEL_2014-2015_single-ticket-mailer-one_800x519_fold

CEL_2014-2015_single-ticket-mailer-one_800x519_foldspread

CEL_2014-2015_single-ticket-mailer-one_800x519_mapdetiails